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Wednesday, October 30, 2013

The Roof Preview @ 1 First Avenue, Bandar Utama

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The Roof is captioned to be the one-and-only integrated gastro & entertainment hub in the city, catering to the needs of every customer segment. With its principal feature being a breathtaking 360-degree panoramic view of the city and it's surroundings, The Roof is located on the top of 1 First Avenue in the heart of Bandar Utama.

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Last weekend we were invited to The Roof's hard-hat launch, as you'll see most of it's outlet has yet to be completed.
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Some of the celebrities present that night

Adhering to an integrated concept, The Roof comprises of 5 outlets : 

Stratosphere - A luxury rooftop champagne bar
Signature - A stylish,premium gastro-lounge
Malt & Leaf - An exclusive single malt & cigar lounge
Score - An exhilirating sports bar
Play - A designer super club

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Score

Score is the ultimate sports bar for the sports enthusiasts. Featuring major sporting events and live telecasts, Score is your home away from home where fun and relaxation are entwined into one.

Beginning with adrenaline to create the camaraderie spirit, it is a place to score where pool competitions and dart tournaments are a regular feat at this outlet.

A perfect retreat after work, Score offers attractive beer deals and delectable finger food for thirsty patrons and create that unique and one-of-a-kind experience.

Though not really a fan of sports watching, I can see how a sports bar could appeal to the mass public, especially during EPL/Worldcup seasons. 
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The beginning of the tour briefing given to the invitees of the soft launch, as you can see the construction workers can be spotted at the backdrop and all around trying their level best to finish up the place.

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Signature

Signature is a trendy and premium gastro-lounge where award-winning signature cocktails are concocted and a great selection of international premium beverages are served. It is a contemporary dining room section for the avant garde who wish to be tantalized by a plethora of Asian and international fusion cuisine.

The menu is unique where patrons who love the finer things in life can indulge in a gastronomic dining experience. And to be consistently delighted and occasionally surprised, patrons can look forward to special treats like cooking classes, lovely weekend brunches and whisky / wine pairing dinners.

Signature also serves as an ideal and classy experience for social gatherings and events designed to meet customizable experience. It is also exclusive to visiting premium chefs.

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FHM cover girl Cay Kujipers giving us a run-thru of how Signature will bring in award-winning cocktails as well as a selection of Asian and International fusion cuisines.

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Malt & Leaf

Malt & Leaf is for the cigar aficionado and discerning single malt enthusiast wanting to relish in a fine cigar and delectable glass of whisky under the stars.

Housing an extensive and the finest collection of quality malts and cigars from around the world, Malt & Leaf is a classy place for patrons who enjoy the finer things in life.

It is equipped with a walk-in glass cigar cabinet with a well curated selection of some of the finest cigars. Designed with a stylish ambiance, this outlet offers those wanting to relish in a fine cigar and a delectable glass of whisky a private atmosphere to indulge in.

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One can expect a great selection of fine cigars and whisky.

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Just at the entrance of Malt&Leaf you can already see the view of the city, guess that's not a bad thing if you had to queue for a table.

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You can expect a windy experience as the entire outlet is equipped with windows that can be opened.

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Once completed, there will be a sunroof that operates electronically depending on the weather.

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Play

A designer super club and the only premium dance club in Petaling Jaya. The highlight of the outlet is the regular appearance of top-notch local and international DJs as well as live acts.

Play is for patrons wanting to escape the everyday stress and to live in a fun memorable experience. With a patio view of city, Play is designed to be the place to indulge in glitz and excessiveness with thematic interior design, impressive stage and state of the art staging,audio and visual.

Serving premium spirits with daily promotions, it promise to entice party goers to live by the YOLO - You Only Live Once spirit!

Play has announced that Lil John and DJ Tenasha is booked for this coming November!

Play is able to house around 600 party-goers in it's club.

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We were only shown the outside of Play, can't wait to check out how the insides look like once it opens. Soonest I'll be checking this place out will probably be during Club Asahi Moscow sometime in Novemeber

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Stratosphere

Stratosphere is a place where minute attention to each aspect of service is centered on. For cosmopolites and trendsetters, this is the "in place" to be as they bask in the open air drinking in the serenity from Stratosphere and experience the elevation of the ordinary.

Designed with an opulent rooftop bar offering a magnificent bird's-eye view of the greater Klang Valley,it is a perfect option to indulge in exquisite drinks and mouth-watering canapes for the best memorable experience. It is an ideal setting for the affluent, sophisticated trendsetters to create the spirit of carpe diem.

Stratosphere is also a perfect backdrop for niche events such as garden wedding 'in the sky', fashion shows and product launches and boasts Asia's first and only green helipad bar.

Probably my favorite outlet out of all (then again I've yet to visit the others as it isn't completed yet) due to it's open air 360 view of the city. Though at times it can be rather hot and is weather dependent (god knows what will happen if it rains)

A quick video tour of the green Helipad taken with the Samsung Galaxy S4

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The entire stretch of the helipad was covered with grass, had issues plopping my tripod down. I can only imagine what happens to the girls who were wearing sharp heels that day.

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A couple of shots of Klang Valley taken with manual long exposure settings :
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I like how this photo turned out but the GF seems to disagree. Something about the grass being too visible.

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An unstable hand makes a shaky backdrop.
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Definitely one of the most overdone things of the night, trying to get selfies as well as the city as a backdrop.

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So what do you think of The Roof? Are you interested in getting into the guests list when The Roof launches? Look no further, just click on this link and get yourself registered for a chance to be one of the first few to experience The Roof when it launches this weekend!

The Roof is a premium integrated dining and entertainment hub offering patrons the ultimate experience with star attraction in the Klang Valley.

With Asia's first and only luxury bar nestled on top of an infinity grassed helipad, it provides an unprecedented panoramic 360-degree view of the city and greater Klang Valley - offering customers a breathtaking and spectacular city skyline at night as they chill and relax.

With over 50,000 square feet of dining, entertainment and even space, The Roof houses five distinct outlets designed to cater to a broad spectrum of customers with each outlet promising a unique and classy experience.

Created under the proficient stewardship of the country's premier drivers in entertainment, The Group (F&B) Sdn Bhd, The Roof is set to be a trendsetter and benchmark in the entertainment industry.

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